British Bridal Exhibition Harrogate
We are pleased to report we had a fantastic response to the A/W 2012 collections at this month’s BBEH, thank you to everyone who visited us. We look forward to showing you all the amazing new gowns.



Polish magazine editorial
As The Eternity Group grows ever stronger across Europe, Polish magazine Panna Mloda has feature Eternity and Art Couture gowns in this latest editorial feature.



2012 Trade show dates announced
The trade shows that The Eternity Group are attending this year are as follows -

LONDON BRIDAL SHOW - Lancaster London Hotel - 20/21 May 2012 Stand 9 Kings Suite

MODATEX FASHION FAIR - Messe Essen - 16/19 June 2012 Stand C155

BRITISH BRIDAL EXHIBITION - Harrogate International Centre - 9/11 September Stand C26-39



Eternity gowns featured in Wilworst campaign
Eternity and Art Couture gown were used for the Spring/Summer 2012 Wilworst advert campaign.



Join the Eternity Blog now!!!
The Eternity Group now has a blog, you can sign up to receive all the latest news.
http://eternity-bridal.blogspot.com/



Cheap Chinese knockoffs!
Eternity has been made aware of ongoing problem of brides ordering copied wedding dresses online from Chinese companies. Dresses are ordered for a fraction of the cost and as you would expect hardly resemble the real thing.

One Eternity stockist had a bride visit her shop to show her the disastrous mess she had ordered from Ebay which was meant to be our best selling gown D3071. The pictures below show what she got for her money!

Bridal buyer have written a short story about the problem http://www.bridalbuyer.com/story.aspx?storycode=6519235



The Wedding House's Cynthia wear LaBelle
'Wedding House' presenter and registrar, Cynthia Green wore LaBelle outfit 17668 in Toffee/Black for her twin sisters wedding recently.http://www.styledirections.com/carol/archive/2011/9.aspx



Art Couture on Wedding TV
Don't miss Art Couture featured in next weeks episode of The Bridal Boudoir on Wedding TV,

On this show it’s turn of stressed out bride to be Tebs the team style her in a gorgeous figure hugging silk dress with amazing and emotional results…

She picks a stunning Art Couture gown for her big day, watch the show to see which one.

10pm Tuesday 26th July Wedding TV

THE EPISODE IS NOW AVAILABLE TO WATCH ON WEDDINGTV.COM

http://www.weddingtv.com/tv-shows/bridal-boudoir



Daily Mirror Royal wedding competition
Rachel and Paul's wedding went without a hitch last week. The bride looked stunning in Eternity gown D3087, the bridesmaids wore 22309 in grape and the flower girl in FG1.

Read their story at http://www.mirror.co.uk/news/top-stories/2011/04/07/it-took-almost-dying-to-bring-us-together-now-we-ve-won-our-dream-wedding-115875-23042825/

The wedding party were styled by Carol at Style Directions. www.styledirections.com



Eternity hosts charity dinner
Eternity Bridal hosted a successful charity dinner at Bistrot Pierre in aid of ‘Children in Hope’. The evening was sponsored by freight and logistics specialists GAC. The evening coincided with the British Bridal Exhibition being held at the Harrogate International Centre; guests from bridal retail and manufacturing were treated to a choice of fine bistrot cooking and wines, a welcome break from the intensity of the trade show.

The event raised £750 for Children In Hope, a charity based in Uganda that sells discontinued and end of line bridal wear to fund the building of schools and teacher salaries. The charity has recently opened a shop in Kampala that sells dresses donated by the British Bridal Industry; Jane Sullivan the UK area representative explained in a brief speech the work undertaken by the charity to improve the lives of the less fortunate and most importantly to help build a long term education infrastructure for the children of Uganda.



Design your own wedding gown
We are now offering you the option to make a number of design changes to your gown, creating an exclusive look such as a change of neckline, length of train or lace up to zip alteration, making your perfect dress even more perfect and individual to you.

Once again this season our international design team, headed by Rebekah Joy Roberts, has introduced some innovative pieces into the wedding collections. Rebekah has been working hard to create a number of different wedding gowns, which sit neatly within the Eternity wedding collections. Rebekah’s style will most definitely stand out from the rest, injecting some contemporary deas into the brands. Her designs carry a classical wedding, vintage feel with a definite modern twist. Since Rebekah’s background covers historical costume and haute couture bridal wear she certainly has an eye for flattering lines, perfect cut and fit.



Eternity gown on 'Don't Tell the Bride'
Did everyone see our bestselling Eternity Gown D3071 on 'Don't Tell the Bride' last Friday? If not you can watch it again online

http://www.bbc.co.uk/programmes/b010v59b



Prize winning photographer shoots Eternity
Friend of Eternity Lissa Alexandra recently shot this fantastic seaside bridal shoot with gowns from Eternity.

http://bridesupnorth.com/2011/11/17/fishermans-friend-a-styled-bridal-fashion-shoot-by-lissa-alexandra/#more-14898

The shots in all are a mixture of quirky, romantic and creative photographs which is generally how I cover my weddings. I like to capture natural moments sharing the subject’s personality. I also love to use props which I carry to all shoots with me. They’re a great way of helping people relax in front of the camera. By giving them something to do it really helps them with their confidence and they have a laugh with things, leading to more natural results.

www.lissaalexandraphotography.com



Spring/Summer 2012 collections
You can now see the Spring/Summer 2012 collections on our website. For further infomation on any style please contact us.